9:00 AM to 6:00 PM

Monday to Friday

Executive Plan Design,

8355 Church St.
Gilroy, CA 95020


Welcome to Broker Financial Services, we have over 20 years of expertise

9:00 AM to 6:00 PM

Monday to Friday

Executive Plan Design,

8355 Church St.
Gilroy, CA 95020


happy young business woman
business man drinking coffee
man in pensive state

man on the computer


The asset accumulation phase focuses on investing and accmulating assets with an emphasis on achieving maximum returns. (ages 25-50)


financial reports with pen and computer


The Conservation phase focuses on constructing a framework to best conserve what you’ve accumulated. This framework varies based on a person’s risk tolerance. (Ages 50-65).
older couple happy in a hammock


The asset distribution phase is the last stage of estate planning. This phase focuses on an orchestrated approach to distributing what you’ve built and conserved so that, your assets last through retirement. (Ages 65 & beyond)

What We Offer

We provide expert financial advice. With over 50 years of experience we’ll ensure you’re getting the best guidance from the smartest people in the industry. For businesses and individuals, you can rely on Executive Plan Design to deliver.
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About Us

We have over 50 years of experience providing expert financial advice for both businesses and individuals. Read more.

Bob and Brian in the Office

Bob Price & Brian Harrigan
Business Partners

Frequently Asked Questions

What kind of planning do you specialize in?

A: Our planning is centered on advanced strategies that address tax, estate and retirement planning. While most of our clients are business owners and executives, we have clients from all walks of life each with their own unique set of needs. Planning strategies are tailored to client situations and are adjusted along the way. Our planning encompasses the following:  reviews of living trusts and wills, succession planning, buy-sell agreements, retirement accounts, charitable planning, and wealth management.

What makes you different from other advisors?

Our consulting experience and depth of knowledge in using financial vehicles with one another helps differentiate us from others in our field.  A passion for helping others and attention to detail also help us stand out.  We focus on solutions to common problems and only recommend products when they address a client’s needs. Financial vehicles like trusts, life insurance, etc are common vehicles when discussed as asset allocation of an overall portfolio.

Do you handle securities?

Our agency does not handle securities. For securities related needs, we refer to partners who focus in related areas full time. This allows us to specialize in areas and strategies not commonplace in society because the end result is better for clients.

How are you compensated?

Consultations and recommendations are offered at no cost. Our goal is providing sound financial advice that puts the client first. If a product fits a client need and is placed, we are compensated directly by the company. If we meet with a person who has everything in good order, all we ask is that you refer someone who can potentially benefit from meeting with us. This client centric attitude has allowed for most of our business to come from referrals which are the best compliment we can receive as consultants.

What happens when Bob retires in a few years?

After 50 years in business and an impressive career working with many firms across the country, it is natural to assume Bob won’t be around forever. To address this concern, Bob and I have been working to ensure planning for clients continues long after he decides to “retire.” Our clients that know Bob, understand that “retirement” for him is somewhat laughable. While he intends to take a step back and let Brian take more of the lead, he will always be involved in overseeing business operations because of his dedication to excellence. In retirement, clients can expect the same high level of service from Executive Plan Design and for Bob to always be involved.

Helping Businesses just like yours






% Satisfaction

collage of business people

Why Choose Us?


We have over 50 years experience providing expert financial advice.


A young, enthusiastic team of advisers are always here to help.


Our financial specialists ensure you get the optimum results.


Here’s what just some of our clients have said

West Valley College
October 13, 2016

When I was younger, I bought into the ideology of setting up a retirement plan and forgetting about it. When I was laid off in my younger years, I moved money I had saved into IRA accounts. Now that I have retired, I was scared about moving my retirement savings due to the scandalous sales people.I was so relieved when someone told me about Bob and Brian. They have great character, are very informative, and are the best of all those who are truly honest.

For expert financial advice you can trust Executive Plan Design

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Would you like to speak to one of our financial advisers over the phone?  Just submit your details and we’ll be in touch shortly.  You can also if you would prefer  E-mail us to request a Call Back.








For Businesses: Do you have questions about how Executive Plan Design can help your company? Send us an email and we’ll get in touch shortly, or phone +(408) 767-2572 between 09:00 AM and 5:00 PM Monday to Friday — we would be delighted to speak.

Note: Your details are kept strictly confidential as per our Privacy Policy.